Billboards

Billboard advertising is one of the most powerful out-of-home (OOH) and digital-out-of-home (DOOH) solutions, designed to capture attention and drive brand awareness on a massive scale. Positioned in high-traffic locations, including major roads, city centres, and key commuter routes, billboards offer unmatched visibility to both pedestrians and motorists.

Why Choose Billboard Advertising?

• • Maximum Exposure – Large-format ads ensure your brand stands out in busy urban and roadside locations.

• • High Reach & Frequency – Continuous visibility to thousands of people every day, reinforcing brand awareness.

• • Static & Digital Options – Choose from traditional printed billboards or dynamic digital screens with animated content.

• • Strategic Placement – Target key areas such as city centres, motorways, retail hubs, and transport routes.

• • 24/7 Brand Presence – Backlit and digital billboards provide round-the-clock exposure, day and night.

Make a Bold Statement

Billboards are designed to deliver high-impact, unmissable messaging that drives results. Whether you’re launching a campaign, promoting an event, or increasing brand recognition, we’ll help you find the perfect billboard locations to maximise your impact.

Ready to go big? Contact Pack London today to plan your billboard advertising campaign!

See it in action: Snapchat’s UK-wide rollout and NIOD’s London and NYC campaign.

Frequently asked questions

What is billboard advertising?

Billboard advertising covers classic and digital roadside formats, from 48 and 96 sheets to large bulletins, positioned on major roads, city centres and key commuter routes for constant, unmissable visibility.

Where do you run billboard advertising campaigns?

We plan, produce and install campaigns worldwide. In the UK and Ireland that includes London, Birmingham, Manchester, Leeds, Sheffield, Bristol, Bath, Brighton, Glasgow, Edinburgh, Belfast and Dublin; internationally, everywhere from New York, Chicago, San Francisco and Los Angeles to Paris, Lyon, Nice, Milan, Rome, Barcelona, Madrid, Berlin, Vienna, Cologne, Tokyo, Seoul, Shanghai, Dubai and Mexico City, and many more. Wherever your audience is, we can plan a campaign there.

How much does billboard advertising cost?

Every campaign is priced to brief. The cost of billboard advertising depends on the locations, the number of sites, how long the campaign runs and production. Send your brief via the contact form and the team will come back with options and pricing.