Clean Stencils (Reverse Graffiti)

Clean stencil advertising, also known as reverse graffiti, is a sustainable and innovative OOH format that transforms dirty pavements, sidewalks, walls, and urban surfaces into eye-catching brand messages—using only water and stencils. By power-washing designs onto surfaces, this method creates a striking, eco-friendly, and permission-free way to advertise in high-footfall areas.

Why Choose Clean Stencil Advertising?

    • 100% Eco-Friendly & Sustainable – No paint, no chemicals—just water and a stencil, making it a completely green advertising solution.
    • Highly Cost-Effective – A long-lasting, budget-friendly alternative to traditional OOH advertising.
    • Strategic High-Footfall Placement – Perfect for pavements, sidewalks, pedestrian zones, underpasses, and urban walkways, ensuring organic visibility.
    • Unique & Attention-Grabbing – The contrast between cleaned and uncleaned areas makes the message pop in a natural, unexpected way.
    • Guerrilla Marketing Potential – Reverse graffiti thrives on urban creativity, allowing brands to make a bold statement in unexpected locations.
    • Long-Lasting Impact – Depending on the environment, clean stencils can remain visible for weeks or even months, offering extended brand exposure.
    • Social & Shareable – The novelty and artistry of reverse graffiti naturally encourage social media shares and public interest.

A Clean & Creative Way to Advertise

Clean stencil advertising is an eco-conscious, disruptive marketing tool that allows brands to engage with audiences without leaving a footprint. Whether for a campaign launch, awareness initiative, or experiential activation, this format delivers high-impact, sustainable brand visibility.

 

Ready to make your mark—without leaving one? Contact us today to plan your clean stencil advertising campaign!